I don’t know where I first heard that phrase, or what it originally meant, but I have been using it a lot in the last few weeks … Consider the entire user population for any web site or application. You can generalize all user populations into three Pareto-inspired groups … Top 20% – The folks [...]
Often, when trying to figure out how to “make things happen”, your focus switches between multiple targets. What am I doing? Why am I doing this? And How can I get the others to understand what I am doing? Real change happens along a continuum that stretches from The Big Idea to Real Results, and [...]