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		<title>Fragmentation of Social Sharing Environments</title>
		<link>http://www.cazh1.com/fragmentation-of-social-sharing-environments/</link>
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		<pubDate>Sat, 22 Oct 2011 22:06:47 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Blogger]]></category>
		<category><![CDATA[business value]]></category>
		<category><![CDATA[Facebook]]></category>
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		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[networking]]></category>
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		<guid isPermaLink="false">http://www.cazh1.com/?p=1473</guid>
		<description><![CDATA[Progress requires innovation, success spawns imitation, competition requires differentiation &#8211; and after 7+ years of “Web 2.0”, there are multiple sharing environments vying for our attention (and participation). Content Creation Blogging has morphed beyond it’s “personal diary” origins; Blogger, WordPress, and the various CMS platforms have moved to become a long-format publishing platforms that continue [...]]]></description>
			<content:encoded><![CDATA[<p>Progress requires innovation, success spawns imitation, competition requires differentiation &#8211; and <a href="http://www.broadstuff.com/archives/1284-Web-2.0-is-4-years-old,-so-what-will-the-Next-web-look-like.html">after 7+ years</a> of “Web 2.0”, there are multiple sharing environments vying for our attention (and participation).</p>
<p><strong>Content Creation</strong></p>
<p>Blogging has morphed beyond it’s “personal diary” origins; Blogger, <a href="http://www.wordpress.com/">WordPress</a>, and the various CMS platforms have moved to become a long-format publishing platforms that continue to evolve. My own experience with this blog (<a href="http://www.cazh1.com/">cazh1</a>) and <a href="http://www.cazh1.com/update-on-blogs-as-pm-tools-tales-from-the-front-lines/">internal blogs at work</a> has shown that “posts” are more essays, articles, documentation on what and how, status reports for projects or trips.</p>
<p>I’ve recently begin <a href="http://jpmacl.tumblr.com/">experimenting</a> with a new (for me) type of blogging &#8211; I’ll call it short-format, and it hearkens back to the old-school, diarist model. This is a place to put short notes, observations, maybe sketches / photos for an Artist / Designer, <a href="http://jpmacl.tumblr.com/post/11693145097/helpful-sql-for-the-day">code snips</a> for a Engineer / Developer, or <a href="http://confidentwriting.com/2011/09/in-search-of-short-form/">experimental prose</a> for an Author / Poet. The format is exemplified by <a href="http://www.tumblr.com/">tumblr</a>, a <a href="http://techcrunch.com/2011/09/26/tumblr-pageview-machine-bigger-than-wikipedia/">fast-growing platform</a> that hosts some amazing content and is <a href="http://www.stoweboyd.com/post/10141263633/tumblr-is-crushing-wordpress-and-stealing-the-future">giving the old stalwarts some competition</a>.</p>
<div class="wp-caption alignright" style="width: 410px"><a href="http://commons.wikimedia.org/wiki/File:Diagram_of_a_social_network.jpg#"><img src="http://upload.wikimedia.org/wikipedia/commons/4/47/Diagram_of_a_social_network.jpg" alt="" width="400" height="300" /></a><p class="wp-caption-text">Click for the original ...</p></div>
<p><strong>Content Sharing</strong></p>
<p>But what about the Usual Suspects &#8211; <a href="http://www.facebook.com/">Facebook</a> and <a href="https://plus.google.com/114587005266721381548/about">Google+</a>? I don’t see these platforms as content creation engines as much as they are content sharing engines; ubiquitous <a href="http://sharethis.com/">Share This!</a> links, the +1’s and Like buttons that give “social media” their differentiating characteristic; networks of contacts that are of a like mind, in your <a href="http://www.youtube.com/watch?v=BeMZP-oyOII">Circles</a> or <a href="http://www.marketingpilgrim.com/2011/09/smart-lists-are-facebook%E2%80%99s-response-to-google-circles.html">Smart Lists</a>, add value and context to the original content.</p>
<p>I see <a href="http://www.flickr.com/">Flickr</a> and <a href="http://www.youtube.com/">YouTube</a> as hybrids. Flickr is driven by people adding pictures; you can see / browse / search, and it has a personal, sharing-my-photo-album quality. YouTube, in the other hand, is more like a new video broadcast network; lately, it seems like the number of personal videos is dwarfed by ad campaigns, political  messages, and music / entertainment videos.</p>
<p><strong>Antics with Semantics</strong></p>
<p>Yes, I understand that you can Follow other tumblrs. Facebook pages and Google+ circles are creating content as profound and banal as the bloggers. And I’m glossing over professional networks like <a href="http://www.linkedin.com/in/jpmacl">LinkedIn</a>, which can be oversimplified as an electronic form of career networking. All of this has great value, is very relevant to the conversation &#8211; but all have subtle nuances, different <a href="http://en.wikipedia.org/wiki/Use_case">use cases</a> where they drive value.</p>
<p>Where does <a href="http://www.twitter.com/">Twitter</a> fit in? The best description to date seems to be micro-blogging; the 140-character limit forces a style and controls depth of meaning &#8211; Twitter is more of a <a href="http://www.pcworld.com/businesscenter/article/195374/twitter_more_a_news_medium_than_social_network.html">broadcast medium</a>, a virtual bulletin board or <a href="http://www.cazh1.com/five-stages-of-twitter-relevance/">cocktail party</a>, best understood by watching trending topics when events are breaking. Content is created, and RT’s and hash tags give weight to an ideas current mindshare.</p>
<p><strong>An Excuse for Experimentation</strong></p>
<p>Clearly, there is no one best answer when trying to figure out how social networks can drive a business. There are many platforms and technologies, all of which are evolving to deliver different messages and produce different results. There is no one best solution &#8211; and the only way to be able to glibly comment on how this might impact your business is by diving in, learning what these things can and cannot deliver. Or find someone who had done it, who is still doing it.</p>
<p>Just don’t go by what you read in airline magazines or see on TV &#8211; sound bites won’t cut it.</p>
<hr />
<p><small>Questions? Comments? Suggestions? Send mail to <b>webmaster <i>at</i> cazh1 <i>dot</i> com</b> <br>
© Jim MacLennan for <a href="http://www.cazh1.com">cazh1</a>, 2011. |
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		<title>Google+ is Active, not Passive, Social Networking</title>
		<link>http://www.cazh1.com/google-is-active-not-passive-social-networking/</link>
		<comments>http://www.cazh1.com/google-is-active-not-passive-social-networking/#comments</comments>
		<pubDate>Mon, 04 Jul 2011 19:22:21 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[Purposeful Innovation]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[collaboration environments]]></category>
		<category><![CDATA[Dennis Howlett]]></category>
		<category><![CDATA[effective design]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
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		<category><![CDATA[Lifehacker]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[personal cloud]]></category>
		<category><![CDATA[R. "Ray" Wang]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Wave]]></category>
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		<guid isPermaLink="false">http://www.cazh1.com/?p=1393</guid>
		<description><![CDATA[This past week saw the introduction of Google+, the search behemoth&#8217;s entry into the social networking fray. A slew of posts, articles, opinion pieces, etc. were sure to flow &#8211; and as I settled down with some time and a backlog of links to review, here are my initial thoughts on the service. Do I [...]]]></description>
			<content:encoded><![CDATA[<p>This past week saw the introduction of Google+, the search behemoth&#8217;s entry into the social networking fray. A slew of posts, articles, opinion pieces, etc. were sure to flow &#8211; and as I settled down with some time and a backlog of links to review, here are my initial thoughts on the service.</p>
<p><strong>Do I need yet another social networking platform?</strong> Not really, I&#8217;ve got my personal (Facebook) and professional (LinkedIn) networks somewhat segregated, and I am falling a bit behind in regular tweets and blog entries &#8211; the value waxes and wanes over time. Still, I&#8217;ve been impressed with Google&#8217;s overall track record on innovative tools for the &#8220;personal cloud&#8221; (i.e. how can I run my own life / my start-up / my virtual business sans infrastructure?)</p>
<ul>
<li>Ahem &#8230; <a href="http://www.cazh1.com/underwhelming-experiences-with-google-wave/">Google Wave</a> notwithstanding &#8230; but everyone gets a <a href="http://en.wikipedia.org/wiki/Mulligan_(games)#Mulligan_in_golf">mulligan</a> every once in a while, yes?</li>
<li>In the various reviews / blogs, many call out that Google+ will replace / obviate the need for Google Buzz. Funny, I barely registered that one &#8230; a <a href="http://en.wikipedia.org/wiki/Mulligan_(games)#Mulligan_in_golf">finnegan</a>?</li>
</ul>
<p><strong>First impression: </strong>the basic interface / layout seems unimpressive, just another &#8220;skin&#8221; over the basic LinkedIn / Facebook layout. The UI tricks in Circles (drag and drop into groups) is cute, and it&#8217;s the little &#8220;usability&#8221; things that get a fair chunk of the universe to salivate &#8230; but I&#8217;m looking for something insightful &#8230;</p>
<p><strong> Sparks</strong> just looks like Yet Another take on aggregated, automated search. I can follow news topics in Google News or companies on LinkedIn, subscribe to Google Alerts in eMail or RSS feeds in my feed reader; Sparks is just the Google+ version of an <em>in situ</em> enabler for watching the world go by</p>
<p><strong>Hangouts</strong> actually looks promising &#8211; a video chat room that allows groups to speak and see each other. The first-time install process was a typical, classy example of well designed, tech savvy, user-empathetic instructions that eludes corporate IT.</p>
<ul>
<li>Ahem &#8230; looking for examples of why folks don&#8217;t like corporate IT? Or, suggestions for skill sets and training required in modern IT?</li>
</ul>
<p>However &#8211; to be a real enterprise tool, it desperately needs the ability to screen-share. The majority of my collaborative, video-enabled meetings-at-a-distance typically revolve around a presentation or spreadsheet that we are reviewing.</p>
<p><strong>Active vs Passive</strong>: I found that I was looking for ways to incorporate feeds from Twitter and this blog &#8230; but I noted what <a title="MC Siegler" href="http://techcrunch.com/author/tcparislemon/">MC Siegler</a> called out in <a title="his writeup" href="http://techcrunch.com/2011/06/29/google-plus-is-actually-pretty-good/">his writeup</a>. Content doesn&#8217;t make it into Google+ unless I specifically put it in there; if/when I build up an active, complex nesting of Circles, that editorial tweak has the potential to jack up the overall relevance score, and make Google+ an impactful tool for workgroups in a professional setting. Combine that with the readily-available face-to-face Hangout interaction &#8211; it&#8217;s a social networking platform that leans a bit more to Active, not Passive, connections. <a href="http://www.readwriteweb.com/archives/author/marshall-kirkpatrick.php">Marshall Kirkpatrick</a> has some <a href="http://www.readwriteweb.com/archives/first_night_with_google_plus_this_is_very_cool.php">very insightful notes</a> on this idea, expanding on the notion that communication needs <a href="http://portal.acm.org/citation.cfm?id=1130373">contextual integrity</a> (a <em>reasonable expectation of the proper level of privacy in this context</em> &#8211; or, freedom from worrying about who&#8217;s listening in).</p>
<ul>
<li>At this point, however, it&#8217;s very tough to get real interactions going &#8211; I need to get folks that I know &#8211; and would actively participate &#8211; to join Google+. I got my invite through a Lifehacker forum last week, and the person that kindly sent me an invite hasn&#8217;t even completed their profile yet.</li>
</ul>
<p><strong>Social Networking for the Enterprise</strong>: The really interesting notes come from folks like Dennis Howlett and R. &#8220;Ray&#8221; Wang, longtime commenters on the enterprise IT scene. Howlett&#8217;s writeup on <a href="http://www.zdnet.com/blog/howlett/google-is-for-enterprise/3276">Google+ in the Enterprise</a> is  a bit breathless, but I suspect this comes from years of wading through the so-called Enterprise 2.0 offerings from other quarters; he also notes the contextual power of Circles (when done right). <a href="http://www.enterpriseirregulars.com/author/r-ray-wang/">Wang</a> writes about the <a href="http://www.enterpriseirregulars.com/39440/product-review-googleplus-consumerization-of-it-and-crossing-the-chasm-for-enterprise-social-business/">Google+ and the consumerization of IT</a> &#8211; where I (above) call out the usability, he is stressing his <a href="http://blog.softwareinsider.org/2011/03/07/mondays-musings-the-race-for-enteprise-class-consumer-tech/"></a><a href="http://blog.softwareinsider.org/2010/10/04/mondays-musings-how-the-five-consumer-tech-macro-pillars-influence-enterprise-software-innovation/">five pillars</a> of Consumer Tech and how Google&#8217;s approach lines up so nicely with what the consumer market has been trained to expect.</p>
<p>But don&#8217;t take my word for it &#8211; check out these writeups, my link list for the topic (hey, I even tagged and shared &#8216;em via Google Reader &#8230; and the</p>
<ul>
<li><a title="Whitson Gordon" href="http://lifehacker.com/people/Gyroscope352/">Whitson Gordon</a> at <a title="Lifehacker" href="http://lifehacker.com/">Lifehacker</a> gives a <a title="quick tour here" href="http://lifehacker.com/5816789/this-is-what-its-like-to-actually-use-google%252B-googles-new-social-network">quick tour here</a> &#8211; best place to go for the mildly curious</li>
<li><a title="MC Siegler" href="http://techcrunch.com/author/tcparislemon/">MC Siegler</a> at <a href="http://techcrunch.com/">TechCrunch</a> captures <a title="his writeup" href="http://techcrunch.com/2011/06/29/google-plus-is-actually-pretty-good/">his thoughts</a>, including the seed of the Active vs. Passive idea</li>
<li><a href="http://www.readwriteweb.com/archives/author/marshall-kirkpatrick.php">Marshall Kirkpatrick</a> at <a href="http://www.readwriteweb.com/">ReadWriteWeb</a> on the intricacies of Circles &#8211; and an <a href="http://xkcd.com/918/">XKCD</a> comic</li>
<li>A threat to Facebook? <a href="http://twitter.com/webnewser">David Cohen</a> at <a href="http://www.allfacebook.com/">All Facebook</a> weighs in with his <a href="http://www.allfacebook.com/google-has-some-pluses-but-facebook-needn%E2%80%99t-worry-2011-06">alternaview</a></li>
<li><a href="http://www.readwriteweb.com/archives/author/sarah-perez.php">Sarah Perez</a> at <a href="http://www.readwriteweb.com/">ReadWriteWeb</a> writes on her <a href="http://www.readwriteweb.com/archives/google_plus_circle_system_may_not_be_sustainable.php">&#8220;stress test&#8221; of Circles</a> &#8211; and shares the findings of <a rel="author" href="http://www.blogger.com/profile/17459382842034858934">Florian Rohrweck</a> on <a href="http://www.readwriteweb.com/archives/games_questions_and_shared_circles_google_plus_next_big_features_discovered_in_code.php">possible future offerings</a> for Google+</li>
</ul>
<p>At this time, Google+ is still invite only &#8211; last weekend, there was quite a rush of wannabe early adopters, so I am not in a position to give out invites &#8211; but if you are interested, let me know, and I will send out invites as soon as I am enabled!</p>
<hr />
<p><small>Questions? Comments? Suggestions? Send mail to <b>webmaster <i>at</i> cazh1 <i>dot</i> com</b> <br>
© Jim MacLennan for <a href="http://www.cazh1.com">cazh1</a>, 2011. |
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		<title>Fun with Ngrams &#8211; Art, Science, Programming</title>
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		<pubDate>Mon, 20 Dec 2010 03:42:50 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[Out of the Box]]></category>
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		<description><![CDATA[A recent gift from Google Labs &#8211; the NGram viewer, a fascinating tool that searches the Google Books database for words and phrases, and charts their relative frequency. For example &#8211; let&#8217;s take some of the themes of this blog &#8230; Apparently, Art and Science have grown closer, and enjoy a somewhat parallel existence together. [...]]]></description>
			<content:encoded><![CDATA[<p>A recent gift from Google Labs &#8211; the <a href="http://ngrams.googlelabs.com/">NGram viewer</a>, a fascinating tool that searches the <a href="http://www.google.com/intl/en/googlebooks/history.html">Google Books</a> database for words and phrases, and charts their relative frequency. For example &#8211; let&#8217;s take some of the themes of this blog &#8230;</p>
<div class="wp-caption aligncenter" style="width: 730px"><a href="http://www.cazh1.com/images/sourced/ngram_000.png"><img class="aligncenter" src="/images/sourced/ngram_000.png" alt="" width="720" height="264" /></a><p class="wp-caption-text">Click to enlarge ...</p></div>
<p>Apparently, Art and Science have grown closer, and enjoy a somewhat parallel existence together. Design (Inspiration) started strong, had a bit of a lull, but is enjoying a bit of a renaissance (as it were). And unfortunately, &#8220;management&#8221; is spiking in recent year &#8211; not sure if that&#8217;s good or bad.</p>
<p><strong>Sense of Self</strong></p>
<p>Code jockeys generally don&#8217;t like the term coder, that&#8217;s for sure &#8211; but it looks like after a peak in the mid-80&#8242;s, Programmers are losing their mojo to the Developers.</p>
<div class="wp-caption aligncenter" style="width: 730px"><a href="http://www.cazh1.com/images/sourced/ngram_003.png"><img class="aligncenter" src="/images/sourced/ngram_003.png" alt="" width="720" height="264" /></a><p class="wp-caption-text">Click to enlarge ...</p></div>
<p>Although I was a little surprised at the results of this one &#8211; who knew Pascal was apparently still going strong? <a href="http://en.wikimedia.org/wiki/Pascal">Nothing on this page</a> made me think I am suffering from some ambient data noise &#8230;</p>
<div class="wp-caption aligncenter" style="width: 730px"><a href="http://www.cazh1.com/images/sourced/ngram_004.png"><img class="aligncenter" src="/images/sourced/ngram_004.png" alt="" width="720" height="264" /></a><p class="wp-caption-text">Click to enlarge ...</p></div>
<p><strong>Buzzword Bingo</strong></p>
<p>Here&#8217;s an interesting one; <a href="http://blog.linkedin.com/2010/12/14/2010-top10-profile-buzzwords/">LinkedIn recently published</a> a list of over-used profile buzzwords; I wondered how recent these buzzwords truly were. Dynamic appears to be the outlier &#8230; </p>
<div class="wp-caption aligncenter" style="width: 730px"><a href="http://www.cazh1.com/images/sourced/ngram_001.png"><img class="aligncenter" src="/images/sourced/ngram_001.png" alt="" width="720" height="264" /></a><p class="wp-caption-text">Click to enlarge ...</p></div>
<p>&#8230; so we toss that one out to see that innovation is a child of the 60&#8242;s, and entrepreneurs are apparently less common than we might think.</p>
<div class="wp-caption aligncenter" style="width: 730px"><a href="http://www.cazh1.com/images/sourced/ngram_002.png"><img class="aligncenter" src="/images/sourced/ngram_002.png" alt="" width="720" height="264" /></a><p class="wp-caption-text">Click to enlarge ...</p></div>
<p><strong>More Examples</strong></p>
<p>A number of other folks have been publishing insightful comparisons over the last few days &#8230;</p>
<p><a href="http://www.informationisbeautiful.net/visualizations/google-ngram-experiments/">Information is Beautiful</a> shows <em>The spirit of inquiry over the ages (what, when, why, how)</em>, <em>The Battle of the Brains (Plato vs. Aristotle)</em>, and others.</p>
<p><a href="http://datamining.typepad.com/data_mining/2010/12/more-thoughts-on-google-books-ngrams.html">Data Mining: Text Mining, Visualization and Social Media</a> gets into some interesting insights into the nature of language.</p>
<p>Scott Berkun investigates <a href="http://www.scottberkun.com/blog/2010/innovation-vs-usability/">Innovation vs. Usability</a>, and then descends into the inevitable <a href="http://www.scottberkun.com/blog/2010/nsfw-carlins-7-dirty-words/">blue humor</a>.</p>
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		<title>The Magic In the Middle</title>
		<link>http://www.cazh1.com/the-magic-in-the-middle/</link>
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		<pubDate>Mon, 26 Jul 2010 02:58:49 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[Project Management]]></category>
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		<description><![CDATA[I don&#8217;t know where I first heard that phrase, or what it originally meant, but I have been using it a lot in the last few weeks &#8230; Consider the entire user population for any web site or application. You can generalize all user populations into three Pareto-inspired groups … Top 20% &#8211; The folks [...]]]></description>
			<content:encoded><![CDATA[<p><em>I don&#8217;t know where I first heard that phrase, or  what it originally meant, but I have been using it a lot in the last few  weeks &#8230;</em></p>
<p>Consider the entire user population for any  web site or application. You can generalize all user populations into  three Pareto-inspired groups …</p>
<ul>
<li><strong>Top 20%</strong> &#8211;  The folks who “get it”, and have the brains, the interest, and the  desire to fully understand the system / tool / report / whatever, and  get the most benefit out of it. In Pareto terms, the 20% that get 80% of  the value.</li>
<li><strong>Bottom 20%</strong> &#8211; The “hopeless”; those that just  don’t get the concept (and need constant handholding), have no interest  in using the app (at best, they will have someone do it for them), and  no desire to expand their horizons and learn something new. In Pareto  terms, the 20% that cause 80% of the problems.</li>
<li><strong>Middle 60%</strong> &#8211; aka “everybody else”. This is the group of users that could get value  out of the project, process / program, but need more handholding,  guided learning, and/or managerial promises (/threats) to commit to  learning how to use and apply this new tool.</li>
</ul>
<div class="wp-caption alignright" style="width: 410px"><a href="http://commons.wikimedia.org/wiki/File:Edgeworth_box.jpg.png#"><img src="http://upload.wikimedia.org/wikipedia/commons/thumb/0/07/Edgeworth_box.jpg.png/800px-Edgeworth_box.jpg.png" alt="" width="400" height="236" /></a><p class="wp-caption-text">Click for the original ... </p></div>
<p>I call this last group “the magic in the middle”; this is the user group  you need to win over to ensure success for the project. In corporate IT,  most projects would be considered a failure if they only got 20% of  their target audience to realize the promised value – then again, no one  expects 100% success, especially with the bottom 20% of folks that will  Just Never Get It. So, the make or break “target market” for training  and retention is the “magic in the middle” – the folks who need a  reasonable level of documentation and training to get things to work.</p>
<p>Note  that “magic” refers to the fact that what really differentiates success  – that core region of 60% &#8211; is the make-or-break group that takes the  extra effort. It’s not good enough that your top finance folks  understand the new reporting and analytics system – the middling folks  that need more handholding and examples are the ones you need to focus  on. It’s not good enough that your top project managers understand the  new methodology – the journeyman PMs that have more tech background than  change management and communication skills need guidance and templates  and checklists to make sure the minimal I’s are dotted and T’s are  crossed.</p>
<p><strong>Interesting Observation</strong><em> &#8230;<br />
</em><br />
This  is one of the core reasons why analogies between corporate IT and  consumer IT often fail. How many times have people in the business asked  IT for projects as flexible, ubiquitous, user friendly, and high  quality as Flickr, Basecamp, and gMail? Or tried to address internal  communication and collaboration challenges with tools like Facebook,  Twitter, and Google Groups? Why do folks look at highly target-marketed  sites / communities of practice, and cynically wonder why internal IT  can’t turn over project requests with the same level of speed and  quality?</p>
<p>One key reason – those sites only need to go after the  Top 5% group of focused, engaged, and technically able potential  consumers – because the internet is so big, there is plenty of money to  be made from such a small percentage of the total user population.  Unfortunately for corporate IT, it is not OK to implement systems that  are effective only for 20% of the target user community – expectations  are more like 50-80% of the user population needs to be reasonably glib  in the system to be judged effective.</p>
<p><strong>&#8230; but What Does It Mean?</strong></p>
<p>Corporate  IT is forced to go after the “middle” group – the 60 percent of the  user base who needs a lot more TLC to understand and be effective in the  tools and systems we provide.</p>
<p>However, I call it “magic” for a reason. You can leverage a lot of value once you realize that “the magic is in the middle”:</p>
<ul>
<li><em>Training</em>:  When you understand the low-end expectations for end-user competence,  you can target your training material at that level – and no lower.</li>
<li><em>Testing </em>for  100% of all cases is exhausting and time consuming, a real drain on  resources. However, only testing the basics (the Top 20%) won’t require a  lot of rigor, for the error checks are simplistic and the level of  scrutiny is much higher. If you want to do an acceptable amount of  decent quality testing, your test cases should involve “the magic in the  middle”.</li>
<li><em>Vendors</em>: Bringing them in for a demo? Salesmen  typically target business scenarios that are the “low hanging fruit” (in  the Top 20%), and it’s easy to understand when the software can’t  handle the “worst case scenario” (the Bottom 20%); get the sales team to  demo something from “a typical Day In the Life” (the Middle 60%)</li>
</ul>
<p>The  Top 20% group is the easiest to service, the Bottom 20% is the easiest  to ignore. The magic is in the middle, and success here separates the  excellent from the also-rans in corporate IT.</p>
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		<title>More Amazing Social Media Statistics</title>
		<link>http://www.cazh1.com/more-amazing-social-media-statistics/</link>
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		<pubDate>Wed, 05 May 2010 04:36:16 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
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		<description><![CDATA[A follow-on from my last post; speaking of interesting Social Media statistics &#8230; would you believe &#8230; If Facebook were a country, it would be the world&#8217;s 4th largest 80% of companies are using LinkedIn as their primary tool to find employees In 2009, Boston College stopped distributing e-mail addresses to incoming freshmen 80% of [...]]]></description>
			<content:encoded><![CDATA[<p>A follow-on from my last post; speaking of interesting Social Media statistics &#8230; would you believe &#8230;</p>
<ul>
<li>If Facebook were a country, it would be the world&#8217;s 4th largest</li>
<li>80% of companies are using LinkedIn as their primary tool to find employees</li>
<li>In 2009, Boston College stopped distributing e-mail addresses to incoming freshmen</li>
<li>80% of Twitter usage is on mobile devices</li>
<li>25% of search results for the world&#8217;s Top 20 largest brands are links to user-generated content</li>
</ul>
<p>Pretty amazing stuff &#8230; check out this video for more &#8230;</p>
<p>I was referred to this video short by a friend, and I dug into the source a bit &#8211; check out the Socialnomics blog for more stats and videos. For example, this one on Social Media ROI &#8230;</p>
<p>&#8230; although, I am currently still of the opinion that social media is applicable to consumer markets; I&#8217;m not sure how it applies yet to B2B industry.</p>
<p>However, I&#8217;m not going to wait around to find out &#8230; but I guess I can&#8217;t talk about that right now &#8230;</p>
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		<title>Underwhelming experiences with Google Wave</title>
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		<pubDate>Sun, 18 Oct 2009 01:22:00 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
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		<description><![CDATA[Took some time today to work with the new communication meme &#8211; Google Wave. I wouldn&#8217;t call it a fundamentally new way to communicate &#8211; well, not yet. I think Google is safe to continue with a &#8220;preview&#8221; label &#8211; clearly not even &#8220;beta&#8221; yet. No horrible bugs &#8211; at least on the Windows platform [...]]]></description>
			<content:encoded><![CDATA[<p>Took some time today to work with the new communication meme &#8211; <a href="https://wave.google.com/wave/" target="_blank">Google Wave</a>. I wouldn&#8217;t call it a fundamentally new way to communicate &#8211; well, not yet. I think Google is safe to continue with a &#8220;preview&#8221; label &#8211; clearly not even &#8220;beta&#8221; yet. No horrible bugs &#8211; at least on the Windows platform &#8211; but some obviously missing features. And, I am not all that impressed with the basic idea &#8211; it&#8217;s just a mashup of Google Docs, instant messenger, and eMail.</p>
<p><strong>Problems</strong></p>
<p>All of my experimentation has been from a Windows machine &#8211; I am experiencing horrible performance issues with Firefox 3.5.3 on Ubuntu 9.04. I freely admit that this might not be a Wave issue &#8211; for the last two weeks, all of my Google sites (Mail, Docs, iGoogle, Reader &#8230;) run brutally slow, timing out by graying the browser window. I know it&#8217;s a weird issue because I can&#8217;t <a href="http://www.cazh1.com/would-you-like-me-to-google-that-for-you/" target="_blank">Google for an answer</a> (a disturbingly tight loop). Wave refused to even show me the stills from the introductory videos until I disabled <a href="http://en.wikipedia.org/wiki/Greasemonkey" target="_blank">Greasemonkey</a>. Yes, I&#8217;m sure it has something to do with my setup, my installed plugins &#8211; I&#8217;m just surprised that the problems have been this stubborn.</p>
<p>So, to get anything done, it&#8217;s back to Windows &#8211; still using Firefox, but no hint of platform troubles. Just an underwhelming experience with the fancy new toy.</p>
<p><strong>I Am Legend</strong></p>
<p>Interconnections on the internet are a wonderful thing; I put out a <a href="http://twitter.com/jpmacl/status/4838997013" target="_blank">Tweet</a> (sic) regarding my Wave invites, and a note in LinkedIn as well. Twitter generated the most responses, with folks I&#8217;d never met &#8211; great fun to connect like that. The following day, I got a note from someone looking to connect via Wave &#8211; I&#8217;m guessing from the information that I can see, this person saw one of my original notes via Friendfeed. Amazing how those copnnections were practically spontaneous &#8230;</p>
<p>&#8230; while Wave feels like I&#8217;m in a walled garden. I still feel very cut off in the Wave world &#8211; a different domain from gmail.com means a new address to track, a new contact list to build. And it&#8217;s difficult to find connections with folks you already know; I received another Wave invite from a friend, but since I didn&#8217;t need it, I tried to figure out how to connect to him via Wave (I thought it a reasonable assumption that he, like me, has dived in). Unfortunately, I had to resort to an email message and some detective work to find out his Google ID &#8211; not something I could explain to most business users.</p>
<p><strong>Yet Another Email Client</strong></p>
<p>Yes, I am still at that opinion. Most of the opinions and articles I&#8217;ve scanned make it sound like we are working with a <a href="http://blogs.zdnet.com/weblife/?p=1065" target="_blank">next-gen email client</a> that does <a href="http://www.readwriteweb.com/archives/google_wave_more_secure_than_traditional_email.php" target="_blank">some of the basics right</a>. I do note that the amplifiers tend to gush a bit, while the attenuators work hard to impress with wit.</p>
<p><em>Generally Pro</em></p>
<ul>
<li><a href="http://blogs.zdnet.com/BTL/?p=25937" target="_blank">Improves communications, reduce e-mail clutter</a></li>
<li><a href="http://blogs.zdnet.com/Hinchcliffe/?p=560" target="_blank">First impressions</a></li>
<li><a href="http://www.techcrunch.com/2009/05/28/google-wave-drips-with-ambition-can-it-fulfill-googles-grand-web-vision/" target="_blank">A New Communication Platform For A New Web</a></li>
</ul>
<p><em>Generally Con</em></p>
<ul>
<li><a href="http://blogs.zdnet.com/perlow/?p=11323" target="_blank">The Microsoft Bob of the New Millennium</a></li>
<li><a href="http://blogs.zdnet.com/BTL/?p=25972" target="_blank">The moral equivalent of sliced bread</a></li>
<li><a href="http://www.techcrunch.com/2009/10/09/google-wave-is-easier-to-understand-than/" target="_blank">Is Easier To Understand Than…</a></li>
</ul>
<p><strong>Maybe It&#8217;s Just Me</strong></p>
<p>One of my random invites went to <a href="http://facenoise.wordpress.com/2009/10/15/google-wave-day-1/" target="_blank">this guy</a>, who&#8217;s review was a bit more positive than mind. Ok, maybe I&#8217;ll jump into the <a href="http://lifehacker.com/5372853/the-first-google-wave-search-you-must-know" target="_blank">with:public</a> pool and wade around a while &#8211; it&#8217;s probably the only way I&#8217;ll really <a href="http://lifeasacynic.blogspot.com/2009/10/google-wave-i-dont-get-it.html" target="_blank">get it</a>. However, I am very willing to be patient and continue the experiment &#8211; took me about 3 months to <a href="http://www.cazh1.com/blogger/thoughts/2009/04/five-stages-of-twitter-relevance.shtml" target="_blank">get Twitter</a>.</p>
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		<title>Introducing &#8230; Google Wave</title>
		<link>http://www.cazh1.com/introducing-google-wave/</link>
		<comments>http://www.cazh1.com/introducing-google-wave/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 01:30:00 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[Hands-On]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[collaboration environments]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Wave]]></category>

		<guid isPermaLink="false">http://qc.cazh1.com/?p=313</guid>
		<description><![CDATA[Thank you for signing up to give us early feedback on Google Wave. We&#8217;re happy to give you access to Google Wave and are enlisting your help to improve the product. To accept your invitation, sign into Google Wave at the following link &#8230; Well, maybe not the most exciting email I&#8217;ve received over the [...]]]></description>
			<content:encoded><![CDATA[<p><em>Thank you for signing up to give us early feedback on Google Wave. We&#8217;re happy to give you access to Google Wave and are enlisting your help to improve the product. To accept your invitation, sign into Google Wave at the following link &#8230;</em></p>
<p>Well, maybe not <span style="text-decoration: underline;">the</span> most <a href="http://www.snopes.com/inboxer/scams/nigeria.htm" target="_blank">exciting email</a> I&#8217;ve received over the past few years, but it was nice to get the [sorta] early notice. I&#8217;m definitely in the <a href="http://www.techcrunch.com/2009/10/12/google-wave-and-the-dawn-of-passive-aggressive-communication/" target="_blank">second wave</a>, but I&#8217;ll not look a <a href="http://www.wendyswizardofoz.com/facts3.htm#horse" target="_blank">gift</a> URL in the mouth.</p>
<p>Of course, no early impressions just yet &#8211; the interface upon start up is spare, looks like Yet Another <a href="http://www.cazh1.com/desperately-needed-features-for-email-clientsservers/" target="_blank">Email</a> Client. I will check out the introductory video(s) &#8211; I typically do my <a href="http://www.cazh1.com/training-and-learning-a-different-pov/" target="_blank">best learning</a> by playing around a bit (without reading any manuals), then <a href="http://video.google.com/videoplay?docid=-8734787622017763097#" target="_blank">watch a demo</a> or <a href="http://www.cazh1.com/alternative-km-tools-3-of-3/" target="_blank">get an expert</a> to give me a quick tour &#8211; and then I&#8217;ll get serious. Something to do this weekend, or while waiting around during the Next Big Go-Live (project at work).</p>
<p>Like previous Google apps, this one came with <a href="http://www.askdavetaylor.com/how_do_i_invite_people_to_join_gmail.html" target="_blank">invites</a> &#8211; but this is 2009, man, and I&#8217;ve got <a href="http://www.tweetdeck.com/beta/" target="_blank">Tweetdeck</a> at the ready! Soon after receiving the invite, I put the <a href="http://twitter.com/jpmacl/status/4838997013" target="_blank">word out</a> (via <a href="http://www.linkedin.com/in/jpmacl" target="_blank">LinkedIn</a>, too), and got a number of responses from fellow adventurers looking for their own <a href="http://en.wikipedia.org/wiki/Golden_Ticket" target="_blank">golden ticket</a>.</p>
<p>I have no idea how long it will take to close the loop &#8211; my Wave page/inbox/site/thingie makes it look like I&#8217;ve added these folks to a <a href="http://www.coloradoimprov.com/" target="_blank">List of Indeterminate Length</a>, with no ETA on delivery. Still, I think it might be interesting to gather their feedback into a mini review of this newest communication <a href="http://www.cazh1.com/category/art/web-2-0/" target="_blank">technology</a>. More to follow &#8230;</p>
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		<title>Business Benefits of Social Networks Exist, but &#8230;</title>
		<link>http://www.cazh1.com/business-benefits-of-social-networks-exist-but/</link>
		<comments>http://www.cazh1.com/business-benefits-of-social-networks-exist-but/#comments</comments>
		<pubDate>Sun, 26 Apr 2009 04:10:00 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[Business Value of IT]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[business benefits]]></category>
		<category><![CDATA[business value]]></category>
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		<category><![CDATA[Facebook]]></category>
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		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Knowledge Management]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Wiki]]></category>

		<guid isPermaLink="false">http://qc.cazh1.com/?p=300</guid>
		<description><![CDATA[When I see / read articles like this, or hear the breathless claims of vendors, pundits, and True Believers, I&#8217;ll privately chuckle to myself. All of this stuff &#8211; social networking, collaboration, and innovation &#8211; are 21st century takes on good old Knowledge Management (KM), circa 1998. Do these sound like presentations from your recent [...]]]></description>
			<content:encoded><![CDATA[<p>When I see / read articles like <a href="http://www.forbes.com/2008/07/10/facebook-social-network-ent-tech-cx_kw_0719whartonsocialnetwork.html" target="_blank">this</a>, or hear the breathless claims of vendors, <a href="http://blogs.zdnet.com/Hinchcliffe/?p=334" target="_blank">pundits</a>, and <a href="http://www.innovationtools.com/weblog/innovationblog-detail.asp?ArticleID=1298" target="_blank">True Believers</a>, I&#8217;ll privately chuckle to myself. All of this stuff &#8211; social networking, collaboration, and innovation &#8211; are 21st century takes on good old Knowledge Management (KM), circa 1998.</p>
<p>Do these sound like presentations from your recent Enterprise 2.0 conference?</p>
<ul>
<li>Managing Cultural Change to Create a Knowledge Sharing Environment</li>
<li>Effectively Managing Information Overload in the Information Age</li>
<li>Information Content and Security in Document Management Systems</li>
<li>Using Technology and the Project Management Workbench to Accelerate Product Development Efforts</li>
<li>Shifting the Burden of Knowledge Sharing to All Employees</li>
</ul>
<p>I dug up an old copy of the proceedings from a 1998 KM conference; if I did a global text replace of &#8220;Innovation&#8221; for &#8220;Knowledge&#8221;, I could probably get a bunch of folks to sign up today!</p>
<p>Ok, a little sarcasm is fun, but once you realize the similarities, there are other parallels with 1990&#8242;s KM efforts &#8211; not the least of which is the identification of <em>business benefits</em>. Anyone involved with projects back then can testify to the <a href="http://blog.thinkforachange.com/2009/04/12/is-there-a-wrong-way-to-innovate.aspx?ref=rss" target="_blank">difficulty</a> in predicting hard benefits &#8211; clearly quantifiable impact on top line or bottom line, derived in a predictable, measurable manner. Sorry, it just didn&#8217;t work out that way for KM &#8211; and it won&#8217;t for Social Networks, either! The <a href="http://www.techcrunch.com/2009/04/19/bloggers-let%E2%80%99s-band-together-and-stop-the-hype-cycle/" target="_blank">hype cycle</a> will prevail &#8230;</p>
<p><strong><em>Hard </em>Benefits of Social Networks Do Not Exist, but &#8230;</strong></p>
<p>Why do people insist on expecting a hard business benefit from social networks, or a payback from a project to implement a funny-sounding technology (wiki/blog/tweet) inside the enterprise? Has anyone <em>ever</em> gotten a quantifiable business benefit from participating on Facebook, LinkedIn, mySpace?</p>
<p>Well, yes, actually &#8211; plenty of folks have connected with friends / colleagues, collaborated on business ideas, come up with innovative new approaches &#8211; actually monetized all the goofy sounding tools. I myself have written about successes, and have made <a href="http://www.cazh1.com/more-on-sic-experience-with-wikis/" target="_blank">connections</a> I could never have <a href="http://www.cazh1.com/five-best-conversations-with-my-meebo-web-im-client/" target="_blank">anticipated</a>. Heck, the old KM conference guide has a couple of case studies as well.</p>
<p>Ah, but do you see the pattern? Business benefits are not predictable, they are always opportunistic and anecdotal. Success is characterized by stories of the home runs (rarely accompanied by comparable stats on strikeouts, by the way). You can&#8217;t implement a social network within a company or a group, and predict how much and when the profits / savings / growth with start rolling in. You are setting up an <a href="http://www.cazh1.com/facilitating-innovation-establishing-an-environment-of-possibilities/" target="_blank">environment of opportunity</a> &#8211; nothing more.</p>
<p>When I hear people talk about business value or business return of social networks as if they could predict it, I cringe. They&#8217;re trying to apply financial controls on something that&#8217;s governed by chance &#8211; you can&#8217;t do it. The incorrect assumption is that you can <em>control</em> good luck &#8211; but you can tweak your chances.</p>
<p>Active networkers know &#8211; I&#8217;m talking about people that have been networking for years, when connections were made face to face. Career coaches would exhort us to get out there and build our professional network &#8211; make the office visits, get on their calendar, develop some connections. You have no idea what could happen from any one connection or conversation &#8211; nothing might happen or something might happen &#8211; you trying to make your own luck.</p>
<p>What is it they say, luck is 10% inspiration and 90% perspiration? Social networking is just <a href="http://www.techcrunch.com/2009/04/08/facebooks-sheryl-sandberg-preaches-that-the-stream-will-bring-us-closer-together/" target="_blank">automation</a> for some of that 90%. And benefits will happen &#8211; just don&#8217;t ask me when.</p>
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© Jim MacLennan for <a href="http://www.cazh1.com">cazh1</a>, 2009. |
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		<title>Field Notes: Lean Times for IT Services</title>
		<link>http://www.cazh1.com/field-notes-lean-times-for-it-services/</link>
		<comments>http://www.cazh1.com/field-notes-lean-times-for-it-services/#comments</comments>
		<pubDate>Sun, 30 Nov 2008 02:31:00 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[Vendor Management]]></category>
		<category><![CDATA[Chicago]]></category>
		<category><![CDATA[Execution]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[vendor]]></category>

		<guid isPermaLink="false">http://qc.cazh1.com/?p=281</guid>
		<description><![CDATA[I know it&#8217;s lean times in IT, and product / services vendors are all beating the bushes. Some interesting patterns have emerged over the last few months &#8230; My Boss Is In Town: This is far and away the #1 meme / structure of incoming cold calls; I get a (very) brief synopsis of services/value [...]]]></description>
			<content:encoded><![CDATA[<p>I know it&#8217;s lean times in IT, and product / services vendors are all beating the bushes. Some interesting patterns have emerged over the last few months &#8230;</p>
<p><strong>My Boss Is In Town</strong>: This is far and away the #1 meme / structure of incoming cold calls; I get a (very) brief synopsis of services/value add, the caller and pushes for some face time with &#8220;their manager&#8221;. Did some newsletter or web site suggest this novel approach last summer? I pinged a <a href="http://en.wikipedia.org/wiki/Oxymoron" target="_blank">consultant friend</a> for an opinion, and they said it might have to do with my title, but I don&#8217;t think so &#8211; this seems to be a fairly recent phenomenon.</p>
<p><strong>LinkedIn Surfers</strong>: Using the <a href="http://www.linkedin.com/wvmp" target="_blank">Who&#8217;s Viewed My Profile</a> feature, I typically only see names of companies. For the unfamiliar names, one or two clicks will tell me if they are software or services firms; at this point, I&#8217;ll lay 1:2 odds that they will be calling or eMailing within a week. Not that this is bad &#8211; just <a href="http://www.cazh1.com/vendor-back-and-forth-getting-a-little-comical-these-days/" target="_blank">predictable</a>.</p>
<p><strong>Never be Rude</strong>: In all of these conversations, I do try to be polite and listen to the conversation / &#8220;pitch&#8221; for just a few minutes. I think it&#8217;s all about karma &#8211; the folks on the phone are just doing their job, and I&#8217;ll give them as polite a response as I can muster, in complete sentences, etc. I&#8217;m not turning down face-time requests because I don&#8217;t like these folks; the reality for most buy-side firms (I would think) is that [we] have limited time and attention span for new professional relationships, and limited resources for additional projects. If the product or service you are pitching is not on my close-in radar screen, I probably won&#8217;t be interested &#8211; so let&#8217;s just jump to the end game &#8230;</p>
<p><strong>Never say Never</strong>: However, I do like to exchange contact information, and I&#8217;ll always ask for a short electronic synopsis of a firm and their skills / product offerings. <em>Electronic</em> &#8211; because I hate moving paper. Plus, I keep my conversations in a contact database, and <a href="http://www.copernic.com/" target="_blank">index my hard drive</a> for stuff like text-searchable PDFs, office documents, etc. When I do have a need, I will typically search my electronic resources to find out who (among those I have connected with) might have a certain set of competencies.</p>
<p><strong>A Perfect World</strong>: Here&#8217;s a thought: some really innovative firm could publish contact information and competencies in some structured text, or maybe make it electronically discoverable on their corporate web site &#8211; can you say <em>semantic web</em>?. Then I search &amp; find by competencies when I have a true need. Of course, guys like me would love a spec and a how-to document to do the same for our departmental IT profile (key technologies, typical use of third party firms, IT procurement processes for Preferred / Approved Vendors, etc.). You know, if some firm out there defined, implemented, and popularized such a spec / standard, they&#8217;d really be showing me that they knew what they were talking about &#8230;</p>
<p><strong>Real World Chicago</strong>: Of course, my professional career has been centered in Chicago, and have built excellent networks and rapport with the folks I know, have spent face time with &#8211; so I do appreciate the value of that whole relationship thing. Still, please don&#8217;t be offended when I keep the conversation terse.</p>
<p>Of course, all the best sales people get two orders every day, right? <em>Get out and stay out!</em></p>
<p>(apologies to TQ, he always hated that joke)</p>
<hr />
<p><small>Questions? Comments? Suggestions? Send mail to <b>webmaster <i>at</i> cazh1 <i>dot</i> com</b> <br>
© Jim MacLennan for <a href="http://www.cazh1.com">cazh1</a>, 2008. |
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		<title>On the Road: Business Travel, Fall 2008</title>
		<link>http://www.cazh1.com/on-the-road-business-travel-fall-2008/</link>
		<comments>http://www.cazh1.com/on-the-road-business-travel-fall-2008/#comments</comments>
		<pubDate>Mon, 13 Oct 2008 17:59:00 +0000</pubDate>
		<dc:creator>Jim MacLennan</dc:creator>
				<category><![CDATA[IT Operations]]></category>
		<category><![CDATA[Out of the Box]]></category>
		<category><![CDATA[BlackBerry]]></category>
		<category><![CDATA[BlackBerry Pearl]]></category>
		<category><![CDATA[disaster recovery]]></category>
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		<category><![CDATA[Google Maps]]></category>
		<category><![CDATA[LinkedIn]]></category>
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		<description><![CDATA[I don&#8217;t travel a significant amount in my current position, but when I do, it seems to come in chunks. I&#8217;m about half way through a round of travel this fall &#8211; mostly business, but with some personal travel mixed in. Six cities, three countries in less than four months. Some observations at the halfway [...]]]></description>
			<content:encoded><![CDATA[<p>I don&#8217;t travel a significant amount in my current position, but when I do, it seems to come in chunks. I&#8217;m about half way through a round of travel this fall &#8211; mostly business, but with some personal travel mixed in. Six cities, three countries in less than four months. Some observations at the halfway point &#8230;</p>
<p><strong>@ the Data Center: The Surreal Life</strong></p>
<p>I&#8217;m finishing this entry around 4am &#8211; just off my second night in a row on the &#8220;late shift&#8221; for our Disaster Recovery (DR) exercise [<em>Note: final edits and post mid-day, after I got home</em>]. I&#8217;ve been deep in the &#8220;bunker&#8221; &#8211; a highly secured building with acres of processors, busily working away for any number of companies. No matter what city you are in (even <a href="http://www.sptimes.com/2004/02/11/Columns/Random_acts_in_the_ci.shtml" target="_blank">New York</a>!), the traffic is very light between 1 and 3am! And I&#8217;m definitely on a different cycle than the majority; yesterday morning, I got off the elevator heading out, and some late-night revelers were stumbling to their rooms after their own &#8220;late shift&#8221; at the local night spots. No fun like that for the IT folks &#8211; gotta keep the brain waves clear, working the checklists.</p>
<p>I&#8217;ve got an easy role; I&#8217;m a Shift Manager, just the &#8220;manager-in-charge&#8221; for the time I&#8217;m on. The techs are doing all the heavy lifting, although I get to join in the chorus should we need to escalate anything with our DR hosts. That, and making sure the folks trying to tough it out and go 20+ hours straight are not falling asleep at their consoles. The general preference is to work in the windowless rooms &#8211; time goes faster when you can&#8217;t see the beautiful weather outside. Added bonus &#8211; excellent bandwidth to the Internet, which makes it a much better place to work than the hotel room. There are also less distractions (junk daytime TV), and plenty of free food. Alas, that&#8217;s the other  difficult thing to manage when on the road &#8211; gotta watch the calories!</p>
<p><strong>Staying Healthy</strong></p>
<p>I&#8217;m getting too old to party much on these business trips. Typically, I&#8217;ve got some emails, presentations, or other such stuff to work on during my off time. I can&#8217;t always count on a decent health club / fitness room &#8211; I don&#8217;t typically stay at the high price joints, but every once in a while I&#8217;ll luck out and find an <a href="http://en.wikipedia.org/wiki/Elliptical_trainer" target="_blank">elliptical</a>. However, I do like to walk around in the cities that I visit &#8211; big or small, always good to get a sense of the place.</p>
<p>Healthy eating is the other big challenge &#8211; typically, I&#8217;m eating in restaurants, and most American eateries serve up oversize portions that don&#8217;t help the cause. In general, I find I don&#8217;t gain much during most trips &#8211; never out long enough to develop any seriously bad habits. Unfortunately for this trip, the data center kitchen is always well stocked &#8211; has to be, the DR team is working a 24&#215;7 task plan with a ton of stuff to get done in the allotted time. Gotta feed folks well to keep them awake and happy &#8211; lots of water, too.</p>
<p><strong>The Crash of 2008, as seen from the Night Shift</strong></p>
<p>It&#8217;s a strange sensation, working on a weekend project that really destroys your regular schedule &#8211; makes following the news of the week a bit disjointed. And what a week &#8211; the Dow lost more value than <a href="http://executivesuite.blogs.nytimes.com/2008/10/10/the-worst-week-ever-for-the-dow/" target="_blank">any other week in history</a>. As we wait in the airport, rest in the hotel, or stare at the consoles as tapes load, conversation can wander towards events in the financial and business world &#8211; and this adds to the feeling of disconnectedness. It&#8217;s almost too big to comprehend &#8211; but the blogosphere is nicely provides a nuanced, multi-faceted view of the situation, <a href="http://www.avc.com/a_vc/2008/10/great-post-by-j.html" target="_blank">stuff that really makes you think</a>.</p>
<p><strong>Staying Connected</strong></p>
<p>I must say, traveling over the last 2 years has been a joy, now that I&#8217;m armed with <a href="http://www.cazh1.com/my-first-month-with-the-blackberry-pearl/" target="_blank">my Blackberry Pearl</a> and the Internet. I&#8217;ve downloaded the <a href="http://www.google.com/mobile/default/maps/index.html" target="_blank">Google Maps</a> application, and while my Pearl doesn&#8217;t have <a href="http://na.blackberry.com/eng/devices/features/gps.jsp" target="_blank">GPS</a>, it can <a href="http://googlemobile.blogspot.com/2007/11/new-magical-blue-circle-on-your-map.html" target="_blank">swag my location</a> by triangulating against cell phone towers. I never get lost, and it&#8217;s easy to find the right spot to eat, shop, or visit. I was surprised to find out my current location has no <a href="http://www.wafflehouse.com/" target="_blank">pancake houses </a>near the downtown area. Disappointing &#8230;</p>
<p>When you can get a decent connection, the Internet lessens that disconnected feeling. These days, I get the majority of my news from websites and blogs, and those stay comfortably constant, no matter where I&#8217;m at. Interesting sensation: the environment has changed considerably, but you are just as connected as when you are sitting at home.</p>
<p>Soon, it&#8217;s time to load up the van and head for the airport &#8211; and another round of experimentation with <a href="http://ping.fm/" target="_blank">Ping.fm</a>. I&#8217;ve been experimenting off and on with <a href="http://twitter.com/jpmacl" target="_blank">Twitter</a> again, and since I&#8217;ve recently made the leap and started a page on <a href="http://www.new.facebook.com/people/James_Patrick_MacLennan/717680746" target="_blank">Facebook</a>, I thought I&#8217;d also try this <a href="http://ping.fm/" target="_blank">multiple status updater</a>. Note that I don&#8217;t send travelogue updates to <a href="http://www.linkedin.com/in/jpmacl" target="_blank">LinkedIn</a> &#8211; as I&#8217;ve noted before, the &#8220;what am I doing&#8221; feature <a href="http://www.cazh1.com/blogger/thoughts/labels/LinkedIn.shtml" target="_blank"> doesn&#8217;t seem to be used much by my network</a>, so I&#8217;m sure that the group doesn&#8217;t care to know when I take off and land. I assume Facebook will become my semi-professional, friends-and-family social network, while <a href="http://www.cazh1.com/blogger/thoughts/2007/04/linkedin-networking-generates-some-hits.shtml" target="_blank">LinkedIn stays all business</a>. Twitter? Well, I&#8217;m <a href="http://www.cazh1.com/twitter/" target="_blank">still not sure</a> how <a href="http://www.cazh1.com/finally-relevant-applications-for-youtube-and-twitter-in-the-enterprise/" target="_blank">relevant</a> that is to me, but I&#8217;ll ping stuff every once in a while. I do like Ping.fm&#8217;s ability to quickly toggle parts of your notification list &#8211; I will Ping all (including LinkedIn) when I post to this blog, but the &#8220;social&#8221; stuff doesn&#8217;t go to the business network.</p>
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© Jim MacLennan for <a href="http://www.cazh1.com">cazh1</a>, 2008. |
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